About Us
We Rise by Uplifting Others
Parati brand is inspired by my great grandmother. She was a symbol of elegance; not in worldly sense but in natural sense. Her persona signified true nature of a woman. Life can be lived so beautifully & vividly even with meagre resources was a great lesson she left in our hearts & minds.
She reflected Simplicity, Warmth, Caring & Helping attitude, and Nature like sustainability.
What we wear is reflection of our true being.
Parati Fashiontech is born to adopt and spread true nature of woman; using its craft in fashion designing as a medium.
Pararti Fashiontech is based out of Jaipur known as Pink City of India. Rajasthan have a unique cultural heritage. Like we say opposite is not negative but it is supportive of other dimension. Similarly Deserts of Rajasthan have blessed its people to be colourful as gardens with its rich arts/crafts/culture.
Our mission it to spread this richness into entire world. At Parati we celebrate curation of ancient hand-crafted designs, delivering rich heritage worldwide with unique folk techniques in 21st century. A hand crafted brand representing “HUNAR” ( ) of artist & individual artistry of various craftsmen of India.
Our approach is inclusive. We engage artisans/craftsman from every section society with an objective to uplift their financial and emotional wellbeing. Our designs are inspired by nature & surroundings. Our materials are organic. Our processes & techniques are ancient & sustainable but innovative, more human and less mechanic.
Premium range of women’s wear with eco-friendly fabrics & sustainable textile products & handcrafted fabrics.
We have in-house designing and sampling team. Tied up with virtual manufacturing units with the capacity of 1,00,000 units/per month in apparel & fabrics as per client’s requirement & specification.